An exciting addition is coming next year to Cannes’ Fantastic Pavilion: the innovative leadership of Crystal Bridges, Head of Sponsorship, and her dynamic team.
Known for her relationship-focused approach for relevant and sustainable partnerships, Bridges is at the forefront of securing groundbreaking sponsorships that’ll elevate the Pavilion’s offerings to new heights. With Bridges at the helm, the Pavilion is poised to become an even more immersive experience at the Marché du Film, offering unparalleled access to the most creative and cutting-edge genre projects (horror, sci-fi, and fantasy).
The sponsorship team includes:
Brian Ridgeway, a seasoned executive event curator with over a decade of experience working with top luxury brands. Known for his ability to transform ideas into unforgettable experiences, Ridgeway excels in crafting events that perfectly blend elegance, innovation, and exclusivity.
Michael Hageman, a dynamic chief marketing officer who has achieved a spot in the top 5% on Spotify for his influential podcast Allocated. Hageman excels as a unit publicist, his work is characterized by a deep understanding of the cultural zeitgeist, enabling him to craft narratives that not only resonate with audiences but also move the needle on important issues.
Kenneth Chan brings 30 years of global leadership experience to the table. Known for his ability to drive efficiencies and foster organizational growth, Chan has established himself as a key figure in the business world. His expertise extends to founding Gates2China Limited, where he continues to apply his leadership skills to bridge international markets and create sustainable business success.
Kyle Carpenter has 11 years of experience driving organizational growth, efficiency, and brand awareness through his strategic vision and innovative approach. A genre enthusiast, Carpenter brings fresh perspectives and creativity, helping to take concepts to the next level.
“We’re thrilled to be working with Pablo Guisa Koestinger and the Fantastic Pavilion team gathering a lineup of sponsors for the 2025 Cannes Film Festival,” said Bridges. “Our goal is to create an unforgettable experience that both celebrates the creativity of genre films and highlights the innovative brands that are shaping the future of entertainment.”